"The tools are everywhere now. Knowing what to make with them isn't."
The Shift
The creative industry has changed. Brands that move fast win. Gabriel Gold works at the intersection of creative direction and cutting-edge AI, using the most advanced tools available to deliver premium websites, campaigns, and content in a fraction of the time and cost it used to take. This isn't AI replacing creativity. It's AI amplifying it.
Selected Work
Everyone says they use AI. Here's what it produced.
Real estate-powered fintech app. As Creative Manager, I led creative across paid social and brand campaigns, and built the AI production pipeline behind both, from concept to the systems that scaled it.
AI influencers that actually convert.
I build AI-driven influencer campaigns that deliver at every stage, from the install all the way through to the customer who follows through. For Tellus, a real estate-powered fintech, my AI influencer creative reached a 40% install-to-fund rate, meaning nearly half the people who downloaded went on to fund an account, with a cost per acquisition as low as $8 on the top-performing cuts.
Cheap installs matter, and I get them. But I build creative that keeps working after the download, attracting the people who actually convert, not just the ones who tap. Whether you measure success at the install, the signup, or the sale, I read every campaign on the metric that matters to you and build toward it.
That is what AI influencers can do when the creative is built to perform at every step, not just to be seen.
Wrote, directed, and produced brand commercials for Tellus, from script to final cut. Built the concepts, shaped the story, and ran the AI production pipeline that brought them to life, turning a fintech product into ads people actually watch.
Spec commercials. Concept, direction, and AI production by Gabriel Gold.
Process
Before any tool is opened, we define your brand, your audience, and your goals. Great creative starts with great thinking.
Using Google Stitch, I generate high fidelity UI designs and full design systems in minutes. Dark luxury, clean minimal, bold editorial. Any aesthetic, instantly.
Claude Code and MCP tools translate those designs into clean production ready HTML, CSS, and JavaScript. No templates. No page builders. Custom code.
Using Nano Banana and Google Gemini, I generate custom imagery, brand visuals, and content assets that match the design system perfectly.
Deployed to a live URL within 24 hours. SEO optimized, mobile responsive, and ready to convert visitors into clients.
Deliverables
Ready to Move Fast?
Custom websites, AI-powered campaigns, and brand creative delivered faster than any agency on the market. Reach out and let's talk about what we can build together.
Let's Build Your Brand